How to Inspire Your Troops - ala Steve Jobs
What is your company's reason for being? What are you about?
Steve Jobs answers this question better than anyone I've ever seen in this video circa 1997, wherein he introduces the "Think Different" campaign.
Pure badass:
CEO's really do need to translate Vision into Context, so that a team can achieve Alignment.
See how great Steve is at providing background and Context for his Vision. Wouldn't you be pumped if you were on his team?
NOTE: I first saw this video via the NY Times
Checking out the new MIT Sloan building at 100 Main St.
My mentor, the one and only Prof. Ed Roberts from MIT is being profiled for Entrepreneur magazine. I was interviewed to provide some color in terms of how much of an impact he's made in my life and in the life of Visible Measures.
Ed has mentored, invested in, co-founded, or run more than 50 companies, and he is known by people at MIT as one of the true "godfathers" of entrepreneurship. He has literally written the books on the subject, co-founded the MIT Entrepreneurship Center, and has been doing his thing since the late 1960's. He is the man!!!
Today, we did a photoshoot for the magazine in the new MIT Sloan School of Management building. It is beautiful!! Go Sloan!
It was so great to see Ed walking around this building that he helped to create.
Visible Measures Corp team members (VMCers) at dim sum in Boston
some of the crew - what a good looking group, no??
Feel so lucky to be able to work and hang out with folks like these!
"Never save anything for the swim back"
I read this blog post on my friend's startup called Yana.
In it, the author talks about his thoughts on how to really push himself running.
One section is entitled "Never save anything for the swim back" - it talks about how in the movie Gattaca, Ethan Hawk's character is able to beat his genetically-superior brother at a race. His brother asks him, "How are you doing this?" to which Ethan's character replies, "I never saved anything for the swim back."
Watching the clip on YouTube sorta gives me chills. To me, this statement is the embodiment of what it takes to be a startup entrepreneur.
New MIT Sloan building coming together!
The other day, I had the pleasure of moderating a panel on raising capital for a mobile startup, hosted by MITX and The Capital Network at the Microsoft Cambridge research facility.
The panel was great and the audience asked a ton of questions. I was glad to have participated. I tried to follow Guy Kawasaki's advice on how to moderate a panel and I think it went well. A big bonus from attending the event was to see the new MIT Sloan building from a new vantage point. Here is a pic of it from Microsoft's offices at One Memorial Drive. Awesome view and the new building is huge! It will be so cool to see it once it's done. Combined with the new MIT Media Lab building down the road, this new facility will anchor the next generation of the East campus of MIT.Loving the energy at Techstars Cambridge
I gave a talk at Techstars in Cambridge on Monday and it was so great to feel the energy and excitement in the air. Techstars selected 9 super interesting companies to get some funding, office space, and mentorship for the summer. The cool thing is seeing these startups interact with eachother - really so amazing to see. Entrepreneurship is alive and well in Cambridge and Boston!Top 5 Things an Entrepreneur can Learn from Michael Scott, Dunder Mifflin
Most of you who have seen this person in action would probably agree that Michael Scott, Regional Manager of Dunder Mifflin, Scranton, is one of the top business minds of our generation. But you might not immediately think of him as one who embodies many of the traits of successful entrepreneurship. I am writing to show you that at least to me, he is a fantastic entrepreneur role model.
Here are the top 5 Entrepreneurial Lessons that I have learned from Michael Scott:
- Love your customers – there is an old saying about business: “Love your customers, not your customers’ money.” Michael Scott shows a consistent focus on his customers over the years. For example, he routinely remembers small details about his customers’ personal lives eg. a daughter’s allergy or a story about a fish that a client caught. If you look at the success that great customer-centric companies such as Zappos have had, much of it can be traced back to their obsession on customer satisfaction. In fact, the company that recently acquired Zappos, Amazon, has long had as their key company mantra, “To be the best customer service company in the world.” That just gives me chills :)
- Love your employees – Michael Scott sincerely loves his team. With respect to team building in a startup, there are tons of schools of thought ranging from “if they don’t hit their numbers, shoot ‘em!” to “this is a family and we’re in it together forever”. There are certainly tough decisions to be made along the way as a company grows and evolves, and making changes is hard. But keeping employees best interests at the center of your evolution as much as possible will help keep the culture and the vibe right. Just ask Michael Scott.
- Love your company – how many of us love our companies as much as Michael Scott? The guy is a frickin zealot for Dunder Mifflin! When he served as a guest lecturer at evil Ryan’s business school class, he left the room after saying in response to a doubter of Dunder Mifflin’s viability, “Dunder Mifflin is the future!” His passion and loyalty to Dunder Mifflin is something to sincerely admire.
- Have a sense of humor – If Michael Scott were not regional manager, he would most likely have had a successful career in standup comedy. The guy is a comedic genius. From his use of the words “nebulos” and “prodigal” to him saying that he wants to donate hospital wings someday and be known as a great “philanderer”, Michael shows us that it is critical to not take things too seriously (or to study too hard in school). I don’t know of an environment that is more cause for roller coasters of emotion than the startup world. Humor can help take the edge off and Michael certainly tries to keep it light.
And last but not least, especially since in a startup, an entrepreneur (in my opinion) has in fact many bosses, ranging from your board members to your investors to your customers to your team members, the most important lesson that I have learned from Michael Scott is:
- Don’t sleep with your boss

See, Michael Scott is a fantastic entrepreneurial mentor. This goes to show that you can learn something from anyone and from any situation :)
Changing the world - Sirtris Pharmaceuticals


The other day, I saw this 60 Minutes piece on the potentially world-changing work of Sirtris Pharmaceuticals. Sirtris is developing compounds that attempt to prevent and even possibly treat various diseases of aging, including diabetes, Alzheimer's, and cancer. There were acquired by Glaxo Smith Kline in 2008 for $720 mm. I was fortunate to have played a very small role at this company during the early days, and I wanted to write a bit about it, because it is such a great example of entrepreneurial success.

Christoph started the company with David Sinclair, a professor of Pathology at Harvard Medical School. David was one of the first scientists to focus on studying the Sirtuin enzymes and is credited with connecting Sirtuin pathway activation to metabolic disorders. Not only is he working on some of the most amazing science in the world today, he is one of the most charismatic scientists around. David is someone who will probably win the Nobel Prize someday. Christoph and David formed the most amazing startup team that I have ever seen firsthand.
They recruited an world-renowned group of advisors, hired very passionate people to help build out the company, and followed a very focused strategy to essentially become the dominant researcher of the Sirtuin enzymes.
As an intern/consultant, I spent a lot of time shadowing Christoph, David and the leadership team, and I tried to observe and take it all in. I think that I learned a few key lessons from watching this team in action.
1) Dream Big - Sirtris was formed to attack some of the biggest problems in biotech: longevity, obesity, diabetes, and other metabolic diseases. They are literally trying to save lives with all that they do. These target areas also happen to potentially be some of the biggest commerical markets for novel therapeutics.
2) Envision Going Big - It is critical to have a unifying vision and a CEO capable of rallying support around that vision. Christoph + David = the all-star team, and Christoph is one of the most amazing entrepreneurial CEOs I have ever seen. I would say Christoph is clearly a Visionary Entrepreneur.
3) Validate - Having some validation that Going Big in your market is possible/plausible really helps Build the Onion. The existence of the French Paradox and the effects of Calorie Restriction, which were pre-existing phenomena, supported the cutting edge research conducted in David's lab and in the labs of other researchers around the globe.
4) Make sure you have the team and advisory team that can enable you to Go Big: Sirtris recruited to their advisory team such luminaries as Dr. Phil Sharp, Dr. Bob Langer, and many others.
5) Make sure you have the funding and resources you need to Go Big: Sirtris raised a lot of money from leading venture investors and then went public only 3 years after being founded. They were acquired by GSK, which provides them an even bigger platform to support their efforts to Go Big.
6) Create differentiation: Among other things that they did that made them an incredibly unique and valuable firm, Sirtris devised and executed an incredible IP strategy that made them the clear leader in an emerging field that could Change the World.
With such an amazing success, there were so many things that they did right. I just tried to highlight a few lessons that I took from the experience.
In all my life, I may never again witness such a passionate group of people working in such harmony toward a goal as great or as big as what Sirtris focuses on. I feel blessed to have been a junior passenger on the rocket ship, and I am glad that I tried to learn as much as I could from the examples that they set.
Eyes Wide Open: The relationship between venture capitalist and entrepreneur
As I was thinking of writing this post, I was sitting in my hotel room at the Nantucket Conference, a gathering of a small group of entrepreneurs, venture capitalists, and industry professionals, all united by the process of value creation. Of course it took me a couple extra days to actually get these thoughts down, but here goes.
One of the observations that struck me during my time at this conference is the unique vibe between entrepreneurs and their oft-sought-after investors, the venture capitalists. For example, there were a few panels that got a little heated when the topic of "common share holder value preservation" came up.





What do I mean by "imbalance"?
In general, the relationship going in isn't equally weighted. Why?
1) Venture capitalists go into to deals with their Eyes Wide Open. They have likely studied the space and other companies in the space. They've backed companies before. Venture capitalists look at more deals in a month than a typical entrepreneur will work on in a lifetime.
2) It can take an experienced venture capitalist a few minutes to do a first-pass evaluation of a deal (based on team, market, idea, timing, overall opportunity) and get a sense for next steps, but it takes an entrepreneurial team years to build products, hire and shape a company, devise a strategy, and create real sustainable value.
3) Venture capitalists become EXPERT at evaluating deals. Few entrepreneurs are "expert" at raising money.
4) Venture capitalists are experts at negotiating venture financing deals. They've seen many different types of deal structures and have experience with what works and what doesn't work. Entrepreneurs have some experience and if they are lucky they have a sense of what they'd like to see happen.
5) Deals typically have "down-side risk protection" built in to protect the investors' downside in case things don't go well. Entrepreneurs' only downside protection is the fact that it's usually not all their money at risk :)
6) The venture capitalist will likely join your board. The board's main responsibility will be to fire/hire the CEO. If this position is currently held by you, recognize what you are getting yourself into.
So what can you as an entrepreneur do to get the relationship to point where there is more balance?
1) Go in with the proper expectations. You are asking someone else to put up the money for you to pursue your dream. That money isn't free and it's not an obligation that you take it; it's a privilege (as long as you choose the right partner).
2) Build the onion. Get the best advisors to advise you and help you figure things out.
3) Get initial support and be in a strong position to demonstrate progress. Early angel investors can be great for giving you some headroom while you are prototyping or getting initial customer traction. More traction = more leverage = more interest in your deal = more competition for your deal (even in this environment, some deals are getting done) = better deal for your company.
4) Realize that if things go well, everyone will (hopefully) be happy, but if things go badly, everyone will lose out.
5) Understand venture capital deal terms and focus on the totality of the deal, not just the valuation (preference, participation, drag along, board voting, board composition, option pool, etc).
6) Have a great lawyer + advisors who can review all your term sheets and deal terms.
7) If possible, be personal friends with a venture capitalist (who you will never pitch for money) so you can ask for inside tips on the process and on deals etc.
8) Consider yourself fortunate to be in the position you're in, and know that the VC's who back you will be lucky to have backed you!
9) Be high-integrity and sincere always. Depending on which type of entrepreneur you are, you'll likely be seeing these folks again and again. You'll probably have multiple chances at bat. Entrepreneurs everywhere will be rooting for you!
Not sure if this is helpful, but the imbalance in the relationship between entrepreneur and VC is real. If you can go in with your Eyes (not) Wide Shut, you'll have a better shot at having a good outcome.
- brian
Starting Something Up in a Cataclysmic Environment - No Egg, Just Chicken
I was speaking with an old friend the other night about his attempts to get a startup off the ground in what I would gently term as a "cataclysmic" economic environment. It's been tough for him, as it's been tough for so many of my friends and so many others out there. I figured that I would write something up and share it to see if it might be helpful for others trying to get things going during this tough time.
My friend's startup dilemma
There is only Chicken 


